Boyfriend
Est. in: 20181 product
ABOUT THE BRAND
Boyfriend is a lifestyle beauty brand dedicated to empowering self-care rituals that celebrate personal independence. Founded in 2010 by actress Kate Walsh, the brand’s signature androgynous scent quickly became a top seller & fan favorite at Sephora and HSN. Relaunched in 2018 as a direct-to-consumer brand, its growing catalog of products are designed to stimulate the senses and to encourage a life of indulgence. Boyfriend's core belief is that You are the center of your own universe and you shouldn’t wait for anyone’s permission to make yourself your top priority.
Our fragrances
Boyfriend
Down Under
Gardenia
Whipped Vanilla
Hibiscus
Lily of the Valley
Down Under isn't just a fragrance; it’s an addictive invitation to surrender, to go with the flow, to go where it’s warm, to go where the love is. A pure white, fresh floral symphony inspired by the memory of your very first, pure endless love and a new lasting love found on the sun-soaked beaches of Western Australia. Delicate notes of enchanting gardenia, sweet lily of the valley, tropical frangipani, and white hibiscus create an intricate tapestry, woven into lush green armoise. Vanilla, amber, and musk in this signature fragrance's embrace ensure a harmonious balance, inviting you to surrender to life's journey. Immerse yourself in the uncomplicated, relaxed, and sunny floral aura of Down Under.