Image by KAYALI FRAGRANCES
In a world full of luxury fragrances, Kayali has managed to carve out a niche for crafting scents that are opulent and evocative while telling a specific story—and sometimes tapping into nostalgia. Their latest nearly-edible creation, Yum Boujee Marshmallow Eau de Parfum Intense, promises to give notes of marshmallow and strawberry a grown-up glow-up. Let’s be real—who doesn’t want to smell like a luxurious marshmallow? With a name like that, you’re already picturing yourself wrapped in a fluffy cloud of sweetness. But here’s the million-dollar question: Does this marshmallow fragrance truly have champagne taste? Let’s find out. We’re diving nose-first into this confection of a fragrance to see if it’s as swoon-worthy as it sounds—or just a sugar rush that fades too fast. Let’s explore this scent that’s as captivating as its name suggests.
THE SCENT-SPIRATION
The story behind Kayali’s Yum Boujee Marshmallow perfume is as sweet as the scent itself. Mona Kattan’s husband calls her his “marshmallow” because she always smells sweet, soft, and oh-so-comforting (relationship goals, right?). Naturally, she turned that sugary nickname into a fragrance, bottling up the cozy, melt-in-your-mouth magic of marshmallows with an irresistible layer of sweetness. It’s love in a spritz, with a side of bougie flair.
KEY NOTES
Top: Pink lady apple, Italian lemon, freesia, nectarine blossom
Heart: Orange blossom water, pink marshmallow, strawberry, coconut flakes
Base: Whipped vanilla, raspberry sugar, pink musk, ambrox, Kayali signature accord
WHAT IT SMELLS LIKE
Kayali’s Boujee Marshmallow is the kind of perfume that makes you stop and smile before the bottle even reaches your nose. It’s sugary, it’s dreamy, and yes, it’s as extra as it sounds—but in the best way possible. Think marshmallows roasted to perfection and sweet, fresh strawberry wrapped in the elegance of a high-end fragrance. It has a cotton candy-like quality, but it’s balanced with other notes to make you smell like the juiciest yet decadent dessert of your dreams. It’s playful yet polished, sweet without being too juvenile, and nostalgic with a sophisticated spin.
FINAL THOUGHTS
Here’s the deal: if you’re even remotely into sweet perfumes, this scent is a guaranteed win. But true gourmand lovers will be enthralled. Every single time I’ve worn it, the compliments have rolled in—like clockwork. And get this: even the anti-gourmand crowd has been sniffing around, admitting it smells downright amazing. Who knows? It might just turn a few non-believers into marshmallow-loving converts.
Have you tried this sweet marshmallow confection? Share your thoughts on the scent with a comment on our social channels @Scentbird on Instagram and TikTok.