Explaining what a fragrance smells like through a video might seem impossible, that is, unless you’re Bailee, a.k.a. @little.miss.perfume. With her unique storytelling, insightful reviews, and captivating narratives, she brings scents to life so vividly it’s like having that bottle of perfume right under your nose. Go right in our September Q&A session with Bailee, where she shares how her personal style shapes her fragrance choices and reveals her favorite scents and trends of the moment. We just hope you’re excited about this part as much as we are!
How does your personal style influence your fragrance choices?
The best part about fragrance is that there are no rules, just like fashion. Fragrance gives you the freedom to create whatever persona you desire for that day, just as our outfit might do. When it comes to my fragrance choices, they usually reflect my vibe for the day or occasion, which can sometimes be very different from one another!
Can you share an example of a fragrance that you believe perfectly complements a specific fashion era or trend?
A trend that we’ve seen stick around for a while is the “clean girl aesthetic,” and we’re seeing it across all industries. When it comes to fragrance, the epitome of this trend lies within “White Shirts” from the brand LOE. It quite literally smells like crisp, freshly washed linens straight out of the dryer.
Have you ever used fragrance to make a statement or express a particular aspect of your personality or style?
Fragrance is absolutely the best way to make a bold statement without ever having to say or do anything. Any time I have a special event or occasion, I spend a good amount of time deciding which perfume in my collection will give me the best first impression, because you only get one!
How do you approach choosing a fragrance for a special event or formal occasion?
Just like any other day, my fragrance is largely chosen by my outfit so that they complement each other! However, if it’s for a special occasion, I really try to find a scent that reflects who I am as a person. I typically go for something warm, spicy, and sultry.
What are your current favorite fragrances and why?
Two fragrances that I have been absolutely obsessed with this summer are Forvr Mood’s “Hard to Get” and Kayali’s “Yum Pistachio Gelato.” Both are a perfect balance of fresh sweetness that wears great in the warmer seasons.
What are the most notable fragrance trends right now?
Throughout this past spring and summer, we saw a wave of lychee and rose fragrances pave their way through the perfume community, and they were hits! As the fall season rolls in, we are starting to see the classic vanillas sneak their way back into our collections with some upcoming launches. It looks like the gourmands are starting to take over again!
Do you have any tips for layering your fragrances effectively?
My best advice for building a bullet-proof, layered fragrance routine is to include these three products: a body lotion, a body oil, and your favorite perfume. Together, these will give you the most longevity and allow you creative freedom to mix and match different scent profiles.
Are there any upcoming trends or shifts in the fragrance industry that you’re anticipating?
In the next couple of months, I anticipate a surge in the unisex market of fragrances. For example, brands like Dedcool are starting to grow with some really amazing scents.
Are there any dream collaborations you would like to see in the fragrance industry?
I would love to see more brands and retailers start collaborating on fragrance releases with other fragrance content creators. We have seen this happen with brands such as Snif, Oakcha, or Le Monde Gourmand, and those collaborative fragrances are some of the best the brands have in their line! The experts and fragrance creators truly know how to deliver amazingly addictive scents that don’t disappoint.
