New year, new you, right? No, we love you the way you are, but if you could do with a fragrance wardrobe update, this is your read. We’ve detailed the hottest 2023 fragrance trends, and there’s something for everyone, so scroll down to see which trends you’ll be embracing in the year ahead. Here’s the women’s collection, and this link leads straight to men’s collection.
Table of Contents
Trend 1: Summer in a Bottle
Fragrances inspired by the sun-drenched shores of your dream vacation spots, where mineral accords reign supreme with a lick of sea salt and ocean-fresh notes will continue to dominate the trends. Juxtaposed with warm amber and gourmand accords, these fragrances encapsulate the high of lazy summer days, with an added element of elegance. Unlike summer, these fragrances are anything but fleeting and feel like wearing a personal amulet on the skin that promises brighter days are ahead. This light-oriented trend is a sort of conscious uncoupling from the dark, heavy, narcotic accords that were all the rage in the past few years.
On-trend fragrances:
A fresh fragrance but one with a strong character, Percival plays on aromatic notes through the bergamot and mandarin scents on a woody base.
Amber, bergamot, and a hint of warmth notes mingle together for the freshest encapsulation of carefree summer days in a bottle.
Coconut Cove transports your spirit to a place where creamy coconut mingles with the scent of coastal winds rustling through green trees, your own personal paradise.
Trend 2: Second-Skin Comforts
A desire for intimate, soothing scents will trend, especially those that marry comfort with refinement. Unlocking a distant, pleasurable memory, notes like musk, powder, milk, vanilla, and creamy sandalwood evoke feelings of yearning and nostalgia. Wrapping around the wearer like a second skin, the fragrances with notes and accords that are intended to be reassuring will be popular.
On-trend fragrances
Warm, amber-led, and endearing, Amberbee is a fragrance defined by its sweet, yet devilishly good facets.
The nostalgic vibes and the comforting notes that this scent oozes will be the next big 2023 fragrance trend.
Au Naturel delivers a sensual skin-hugging sensation with comforting notes galore, making it the perfect, on-trend fragrance.
Trend 3: Functional Fragrance
Fragrance enthusiasts will continue to seek out scents that have been specifically created to foster a certain type of feeling or effect; fragrances with ingredients that elicit feelings of calmness, joy, vitality, relaxation, or happiness… Exuding sensuality is what some fragrances do best, according to the leading researcher Dr. Winnifred Cutler, who identified the existence of human pheromones, saying that “essential oils and blends can create a lovely fragrance that enhances attraction and allure”, so the fragrance connoisseurs claim that the need for these attraction-enhancing scents will continue to surge in 2023.
On-trend fragrances
A scented epitome of yearning, this primal perfume where crushed mint and absinthe make a hissing sound when warmed by woody accords simply awakens the senses.
INITIO PARFUMS PRIVES Musk Therapy
Hedonists will love the self-indulgent trend that sparks joy, just like this cologne that paves the way to relaxation and a state of well-being.
It’s the most empowering blend of raspberry and pear cradled by peony, the one that makes you snuggle with yourself and keep your wrists close to your nose, a love letter to your special self.
Trend 4: Conscious Creation
More than a trend, let’s call this a must-have for fragrance fans. Natural ingredients are becoming more prominent in fragrances as well, and the industry now witnesses shifting in the importance of making beautiful scents with a sustainable supply of natural, raw materials and packaging that meets the consumers’ holistic, sustainable demands.
On-trend fragrances
Treat your pulse points with this clean perfume that soothes the soul.
The union between bergamot and musk is simultaneously a lethal flirt and a casual heartbreaker.
Rejuvenating pine notes and whimsical willow flow into one another for unmatched serenity, making Willow Woods both a grounding and ethereal scent.
Trend 5: Digital Lavender IRL
Experts are saying this sensorial shade will be a top shade in 2023 connecting “holistic wellbeing and digital optimism, evoking stability, serenity, and balance”. We predict that the prevalence of this hue will bring on a greater appreciation for lavender: the note, as well as all the feels that come with it.
On-trend fragrances:
CONFESSIONS OF A REBEL Well Played
Fragrances with notes like lavender that elevate your well-being in this modern age are highly prevalent for 2023. And so are winners. When high-rollers like tonka bean, lavender, and cocoa seed play with incense wafting through the air, it leaves behind a sensual trail that leads to new, exciting adventures. Come along for the ride!
Chilled geranium and fresh lavender slowly transform into hazy, warm cardamom and sweet, crisp apple. It’s the equivalent of the color purple, it’s a saturation of beauty that makes everything worthwhile.
Usually, vanilla scents take you somewhere far far away, but this particular vanilla iteration takes you by the hand and drops you in a lavender field. The herb is calm and collected, vanilla is uplifting and exciting, and together they are a perfumery duo that’s rich, original, and utterly good together.
Trend 6: Scent Wardrobing
In 2023, scent wardrobes will be as big and diverse as fragrance enthusiasts are today.
More and more fragrance lovers are ditching the ‘signature scent’ and embracing the idea of a fragrance wardrobe, where they choose to match their scent to their vibe of the day, instead of being loyal to only one scent. The desire to test new scents, mix, match, and layer will lead to more and more sampling and testing with travel sizes and even micro perfumes. Fragrance wearers will try new things, wearing masculine scents, feminine scents, and genderless fragrances, whatever suits them at that particular moment.
On-trend fragrances
It’s a striking balance of fresh and sensual, a stimulating, beautifully complex citrus scent that also mixes ginger root with vetiver.
ASH BY ASHLEY BENSON The Eighth
Discover the allure of Paris through notes of bright bergamot, soft musk, and creamy cashmere woods.
An open invitation to embrace yourself without hesitation, Hayley Kiyoko’s fragrance conveys the empowering feeling of individuality, beauty, and confidence through its medley of fruits, roses, and skin musk.
Follow @Scentbird on Instagram for more scent launches and newness, behind-the-scenes news, products, and offers.
Need help selecting a scent? We’ve got you.
Don’t forget, all members have access to perfumes and colognes from all the brands you love!
2 comments
Yes do you have a fragrance that’s name Jasmine would like one if you have J’Dore also are my favorite fragrance
Novella, thank you for sharing with us! 🥰 We don’t currently offer a fragrance called Jasmine. Nor do we offer Dior brand at the moment. we’re always in the process of extending our scent selection! ❤️ In the meantime, you can request the fragrances that you love (which we don’t have) here: https://www.scentbird.com/request Thank you 🥰