Stay away from fleeting fads and embrace mindful fragrance, says Ikhlas Benaiche, a beauty influencer whose love for perfume extends far beyond the bottle. Ikhlas’s North African roots fuel her advocacy for non-toxic ingredients and eco-conscious practices. Join us as we explore her journey and discover how she’s transforming fragrance into a force for good.
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Tell us about yourself
Hi everyone, I’m Ikhlas Benaiche, a passionate beauty influencer with a particular love for perfumes. My journey into the world of fragrances began as a hobby that soon evolved into a full-fledged obsession. Through my content, I love to share my knowledge and experiences with other enthusiasts, exploring the artistry and science behind perfumery.
What is your fragrance philosophy?
My fragrance philosophy is that scent have the power to evoke emotions, memories, and even transform our moods. Raised in a household where perfume collecting was a cherished passion by my parents, I developed a profound connection to specific scents tied to some memories. I was also born and raised in North Africa, where orange blossom, citrus, and jasmine-infused every corner, becoming an intrinsic part of my identity. Whenever I encounter fragrances featuring these notes, it’s like being back home. I believe in the importance of choosing fragrances that resonate with our individual personalities and preferences, creating a unique olfactory signature that leaves a lasting impression.
What sustainable or all-natural scent ingredients do you personally love?
When it comes to sustainable scents, I’m all about embracing ingredients that resonate with my North African roots! Picture ethically sourced sandalwood, organic bergamot, and the zesty freshness of citrusy notes. It’s not just about smelling good- it’s about feeling connected to the earth and embracing the diverse range of aromas that make our world so special.
What does clean beauty mean to you?
Clean beauty? It’s like giving your skin and the planet a big, refreshing gulp of air. To me, it’s all about opting for products that not only benefit your skin but also leave a positive footprint on our planet. As a content creator, I’m no stranger to the deluge of PR packages. But what truly excites me are the brands that prioritize eco-friendly packaging. It’s like getting a double dose of skincare and self-care wrapped up in one planet-friendly package.
What are the benefits of non-toxic beauty & fragrance products?
Non-toxic beauty and fragrance products offer a lot of benefits, including reducing the risk of skin irritation or allergic reactions. It supports overall well-being by avoiding harmful chemicals and promoting eco-conscious practices that contribute to a healthier planet.
When it comes to non-toxic fragrances, Phlur, and 7 Virtues are my absolute go-to’s. I admire their commitment to using high-quality, natural ingredients while still delivering that luxurious experience we all crave. Personally, I can’t get enough of Phlur’s entire line of body care and perfumes-they’re simply divine. And as for 7 Virtues, their vanilla woods and coconut sun scents are pure magic!
Do you have any fun tips or tricks for recycling or reusing perfume bottles?
One of my favorite strategies is repurposing empty perfume bottles. After a nice cleaning, they make elegant bud vases for flowers or stylish containers for jewelry and small trinkets. I used to display a collection of empty Black Bottles perfumes purely for decorative purposes, ensuring my full bottles of fragrances stayed protected from sunlight while adding aesthetic appeal to my space. Additionally, I’ve explored creative DIY projects with these bottles, such as crafting homemade reed diffusers or room sprays.
Get ready to unveil how Ikhlas is celebrating our planet with sustainable practices and scents that are good for you and good for the Earth! Don’t miss this – press play and see the future of fragrance on the video below!
